FAQ's - Proper Nutrition
Find the Answer You're Looking ForWhat are the components of superior nutrition?
What is rotation?
How do I rotate foods for my dog and cat?
There's no right or wrong way to feed the Nature's Variety Rotation Diet; your pet will benefit from the variety of forms and flavors! Just offer various proteins (e.g. beef, chicken, and salmon) and forms (raw, dry, and cans) in your pet's diet. All Nature's Variety diets are specially formulated for rotation feeding – our raw, dry, and canned product forms can be rotated freely according to your lifestyle and your pet's preferences.
You can rotate on a daily, weekly, or monthly basis. For example, offer our Prairie kibble New Zealand Venison Meal & Millet Medley one month, and Prairie kibble Salmon Meal & Brown Rice Medley the next. Meanwhile, rotate daily with our various varieties of canned and raw diets, like Prairie canned Chicken Recipe and Raw Frozen Lamb Formula. It's important to find a rotation regimen that works well for both you and your pet.
What does complete and balanced mean?
Complete and balanced means the diet contains all of the necessary vitamins and minerals that your pets needs for daily health and well-being. Nature's Variety foods are complete and balanced for all life stages and all breeds. We always recommend working with your trusted veterinarian when choosing your pet's diet, especially if you are feeding a puppy, kitten, or unique breed.
Is the information on your packaging and website dry matter or wet (as fed)?
Why should I consider grain-free foods for my pet?
A dog and cat's natural diet is high in meat, poultry, and fish protein and low in carbohydrates. Instinctive nutrition helps dogs and cats thrive, nourishing muscles and building strong bones. Improved skin and coat, weight management and increased energy are some of the amazing testimonials we receive about our food.
Why should I consider raw food for my pet?
Are Instinct Raw Frozen Diets complete and balanced?
Yes, Nature's Variety Instinct Raw Frozen Diets provide complete and balanced nutrition for dogs and cats, all life stages and all breeds. In fact, we are the 1st and only raw diet to be scientifically substantiated as complete and balanced for all life stages through AAFCO Protocol Feeding Trials. Furthermore, our formulas do not use synthetic vitamins and minerals; instead, each diet provides complete and balanced nutrition through thoughtful formulation of only natural, real, whole food ingredients.
Should I cook the raw food?
How do I handle raw foods when feeding my pet?
Why is there 5% vegetables and fruits in your raw formulas?
Why do you include raw ground bone in Raw Frozen Diets?
Is the raw ground bone in your raw diets safe for my pet?
Why don't you have a raw formula specifically for cats?
Our Raw Frozen Diets are complete and balanced for cats AND dogs, all life stages and all breeds. In the wild, dogs and cats would eat the same prey animals. They have very similar nutritional requirements. Cats do need more protein, amino acids (taurine and arginine), B vitamins (thiamine and vitamin A), and fatty acids (linoleic and arachidonic acid). Our nutritious Raw Frozen Diets are formulated to meet all of these nutritional requirements – giving your carnivorous feline friend everything she needs for fitness, health, and happiness.

